As co-founders of the Milarepa Fund,
Erin Potts and Adam Yauch would
begin a quest to raise awareness to the western world and
ultimately bring freedom to the people of Tibet. Having
started the fund using the royalty money from the Beastie
Boys songs "Shambala" and "Bodhisattva Vow",
the Milarepa Fund grew in power and eventually woke the
nation up with its first Tibetan Freedom Concert.
Erin and Adam worked long days and
nights organizing the first Tibetan Freedom Concert which
was held in Golden Gate Park San Francisco, CA. Erin's most
candid interviews were filmed during those days in June
1996. One in particular that MTV ran repeatedly showed how
Erin and her small crew of volunteers kept the daily work
of the Milarepa Fund afloat.
The following year in 1997, fans
saw the location of the TFC change to New York. Again, many
of the biggest names in entertainment volunteered their
time in support of the event. Adam and Erin's plight for
a Free Tibet gained yet even more media attention. Yet,
both were finding that it was getting more difficult each
year to upstage the previous year's concert.
In 1998 Erin Potts and Adam Yauch
took their nonviolent demonstration to the nation's capitol.
Following two days of benefit performances at RFK Stadium,
those who supported ending "favorite nation trading
status with China" turned out on the Capitol lawn to
protest and listen to speeches by the movement's leaders.
1999's Tibetan Freedom Concerts were
met with little media attention. Organizers had decided
to split their star power and hold concerts in three different
countries. The concert in the United States was held outside
of Chicago IL, and featured the Beastie Boys as headliners.
Looking back to when Erin and Adam
first met in Nepal, it is difficult to believe that they
would ever grow to be such a successful team. At the time
Your Head) Adam Yauch was pursuing a developing
interest he had in eastern religion and philosophy while
Erin was studying abroad. It is retold in more than one
magazine interview how Erin was not at all a Beastie Boys
fan and found Yauch's presence unimpressive. Later when
both were back in the USA, Yauch contacted Erin Potts and
the rest is history.